Marketing and Exposure are Key Elements to getting your home sold

Marketing and Exposure are Key Elements to getting your home sold,

especially in our current Buyer's Market here in the Poconos of PA.

marketing and exposure are key elements to getting your home sold

Many say that Direct mail is dead however I do not find that to be true. If you would like more proof that direct marketing works, check out Barbara Todaro's blog here on Active Rain.  She is great at Marketing!

So, on your behalf Mr. & Mrs. Seller we will Direct Market 250 postcards in your neighborhood and to other Lakefront homeowners in hopes that they will know someone who is very interested in your home or that they will know someone who knows someone who will be interested in your home.

Also on your behalf we have just placed an Ad on, a website specifically dedicated to lakefront, riverfront or waterfront properties. This should greatly enhance your exposure to the Buyer's that are looking for Lakefront homes in the Poconos.

Thank you, Mr. & Mrs. Seller for putting your faith in us.

Our Maximum Marketing on your behalf will get you to your Goal!

Visit our website to learn all about our Marketing and what we do for you.

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When looking for a Realtor© in the Poconos that will listen, assist and guide you without "pushing" you, contact Bobbie Smith. I would love to help.


Bobbie Smith, CRS

(Certified Residenial Specialist-CRS)

570-242-1891 Cell Best (Call or Text)

570-421-2345 Office 


Email me now:    

Search the Pocono MLS for a home


All pictures, text, etc. stated within is the exclusive property of Bobbie Smith and cannot be copied or duplicated without written consent from Bobbie Smith.  All statistics and data contained herein are obtained from reliable sources and are deemed reliable however each individual should always do their own research on each topic and derive their own conclusions. Any statements of opinion are just that, the opinions of Bobbie Smith. *Realtor is a registered trademark of NAR*

Comment balloon 14 commentsBobbie Smith • March 26 2014 05:11PM


I agree Bobby. If you are driving home and thinking about moving and then open your mailbox to find a good looking post card from a trusted Realtor chances are you will get a call, the info is right there. I know cause it has happened to me.

Posted by Noah Seidenberg, Chicagoland and Suburbs (800) 858-7917 (Coldwell Banker) over 5 years ago

Bobbie, It sounds like you know where your buyer is likely to be and will introduce this proeprty to them. Good job.

Posted by Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent (Platinum Properties) over 5 years ago


I have also found that a big percentage of sales are coming from neighbor's families who are looking to move closer to each other. Mailers are still a good way to expose your listings to the neighborhood.

Posted by Les & Sarah Oswald, Broker, Realtor and Investor (Realty One Group) about 5 years ago

Hi Noah, there you go. It happens. Some hang on to that cardfor years.

Posted by Bobbie Smith, 570-242-1891 about 5 years ago

Debbie, Everything we can do to help expose our Clients property is a good thing. Thanks.

Posted by Bobbie Smith, 570-242-1891 about 5 years ago

Hi Sally and Lester, That's just it. You never know who is looking to move where so we need to reach everyone. Thanks.

Posted by Bobbie Smith, 570-242-1891 about 5 years ago

Bobbie, the key is exposure.  The more people that are exposed to a listing, the better chance that one of these folks will either have an interest or know someone who does.

Posted by Gabe Sanders, Stuart Florida Real Estate (Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales) about 5 years ago

Good morning Bobbie,

It is a numbers game..the more people that are exposed to a new listing the better chance of finding a buyer! There are many on the lookout for a home for a friend or family member..never know who will pass it on to someone!

Posted by Dorie Dillard CRS GRI ABR, Serving Buyers & Sellers in NW Austin Real Estate (Coldwell Banker United Realtors® ~ 512.750.6899) about 5 years ago

Bobbie, it is a must to do postcard marketing and it has brought countless sellers to me of luck with this campaign in PA!

Posted by Ginny Gorman, Homes for Sale in North Kingstown RI and beyond (RI Real Estate Services ~ 401-529-7849~ RI Waterfront Real Estate) about 5 years ago

Bobbie direct mail works I have received clients from such effort.  I hope your campaign will bring much success.

Posted by Jennifer Fivelsdal, Mid Hudson Valley real estate connection ( JFIVE Home Realty LLC | 845-758-6842|162 Deer Run Rd Red Hook NY 12571) about 5 years ago

I agree Gabe. Exposure is key. Exposure to the largest pool of Buyers. Thank.

Posted by Bobbie Smith, 570-242-1891 about 5 years ago

Hi Dorie, That is what I tell my Clients. You never know who may be interested therefore we want to let everyone know your home is for sale because they may know someone. Thanks Dorie!

Posted by Bobbie Smith, 570-242-1891 about 5 years ago

Hi Ginny, Glad to hear it. Direct Mail Marketing Works!

Posted by Bobbie Smith, 570-242-1891 about 5 years ago

Jennifer, Best of luck to you as well. Direct Mail Marketing Works

Posted by Bobbie Smith, 570-242-1891 about 5 years ago